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Channel: Marc Gunther »» Janine Benyus
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Buildings inspired by nature

One of the most fascinating ideas in the world of sustainability is biomimicry—the notion that we can design products, services, systems and processes to look more like nature. In nature, nothing is...

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Brainstorm Green 2009

Not long ago, Big Business and environmental activists were sworn enemies. No more. Today, companies and NGOs come together to work creatively around a variety of issues—from climate change to...

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“I’m a slut for change”

That’s how author and sustainability guru Paul Hawken responded when I asked him during FORTUNE’s Brainstorm Green why a small-is-beautiful guy agreed to work for huge companies like Wal-Mart and Ford....

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What business can learn from Sea-Monkeys

If you were one of those kids who looked forward to science class, you probably remember Sea-Monkeys. I wasn’t into science but, as I recall, you could order Sea Monkeys from the back page of a comic...

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Floating islands, inspired by nature

It would not be accurate to call Floating Island International, the business led by Bruce and Anne Kania, a mom-and-pop operation–for one thing, although they are married, Bruce and Anne don’t have...

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Elkington: Whispering radical ideas to CEOs

“The time has come to tear down the old order and begin to create the new.” John Elkington sounds like a Wall Street occupier, or a Bolshevik. He is neither. He is, instead, a 63-year-old consultant...

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